OPENING KEYNOTE MCPC2015 BUSINESS NETWORKING
Louise Guay
President of open innovation and co-creation center, Living Lab Montréal
Visionary executive, leading a company in fashion and technology for many years, My Virtual Model Inc., I created the Virtual Identity concept and its inception in the MVM Network which has been deployed on many platforms. Having been a screenplay writer for the Canadian national television (Radio-Canada), a board member of the Bell Funds for TV & web projects, and an expert in retail ecommerce integrating cells, PDAs and stores in multiplatform networks, particularly at Sears with the IBM Websphere Commerce partnership, I have an invaluable expertise anchored in a true understanding and practice of the Female Economy.
MCPC has, since 2001, been the definitive conference on Mass Customization, Personalization, and Co-Creation. It engages academics, business leaders and consultants in a combination of plenary presentations, discussion panels, and paper presentations devoted to sharing and discussing the latest developments in the field.
MCPC has a strong focus on real life applications and how to manage complexity with, since its inception, an equal share of participants coming from practice and academia. This approach makes MCPC truly unique in its quest to connect MCPC thought leaders, entrepreneurs, technology developers, and researchers with people applying these strategies in practice. This year’s anchor conferences feature Ubisoft, Merchlar, Bombardier, and Cirque du Soleil.
More than 200 academics/researchers, entrepreneurs and experts will meet in Montreal on October 20th to 22nd and report on their latest results on Mass Customization, Personalization, and Co-creation.
More info: http://mcpc2015.com/
Living Lab de Montréal 